Visual Standards for Tsunami Evacuation Information originated from examining the taxonomy of semiotics and visualization currently used in two approaches of evacuation information; city evacuation instructions and airline evacuation cards. These two formats provided juxtaposition in visual representation and effectiveness of communication, regulation (or lack thereof), comparisons between local and national government, planning and the assessment of path-knowledge for people who use them. Cognitive variables in the psychology of emergency ingress and egress, collective behavior, tunnel vision and issues in temporary cognitive paralysis were applied to the assessment and evaluation of how evacuation information was created and how it performed in the situation it was intended. The conclusion in addressing current evacuation material was presented as a proposal for a pre-evacuation campaign that would improve residential information, planning, more accurate cognitive mapping and path-knowledge. You can download the full case study here: sb_tsunami
Visual Standards for Tsunami Evacuation Information project is endorsed by the California Governor’s Office of Emergency Services, National Oceanic and Atmospheric Administration, the United States Geological Survey, and the Design Network for Emergency Management.
Before and after…
The project received recognition, awards and published in several academic journals and design publications, including Wayshowing > Wayfinding II: Basic and Interactive by Per Mollerup (2013) and 2+3d Grafika Plus Produkt (Polish Design Quarterly) NR15 (11/2014):13 ISSN 1642-7602